Jeff, the owner of FusBoxe MMA, was looking to distinguish his gym from the multitude of MMA gyms in his area. His goal was to attract more parents looking for a good workout and a place where their children can burn off some energy while having fun. I created a simple one-page website with bright colors and clear pricing. All the imagery on the website was carefully curated to avoid anything which could be interpreted as too aggressive or dangerous to a parent of a young child.
